Mental Vitality

At Mental Vitality, we provide a digital Blended Care service to support treatment of (chronic) depression.



To comply with my confidentiality agreement I have omitted and appropriated confidential information.




I co-led the design & lauch of the project, responsible for the architecture and functionality of the iOS and android app and launching websites. I worked alongside the UX lead who focused on the experience strategy and visual design. Responsible for all major deliverables and presenting these to the client and GP, until the global presentation at the healthcare week of June 2016.



The challenge




We've created a new experience concept to address this feedback.

















Designing for what users want to know, do & feel

Synthesising goals from the research served as a lens through which to consider not only what the app should do, but also how it should feel. We believed this would be the difference between delivering a good experience and a great one. Thinking about emotional design helped our client understand the importance of aesthetics and tone of voice to the experience.





Storytelling About Ideal Experiences

Keeping the scenarios at a high level allowed us to work fluidly and explore concepts that we could easily communicate with our team and client. They formed the backbone of our requirements, and allowed us to express these from both a functional and emotional perspective allowing for further empathy with our users.



The Framework

Setting the Design Direction






Testing with users

We worked closely with our Usability Testing Lab to help define tasks, establish objectives and evaluate the app.

To ensure the test was realistic, we opted to use a real build of the application. Between the times spent recovering from bugs and app crashes we were able to find usability issues related to perceived affordances, layout and search.


The feedback was clear:

People feel like the service is helping them, clinically. But... The navigation is "incomprehensible" and "chaotic". It is not always clear what to do next. People would prefer to give a mood "number" more frequently, and to be reminded more frequently to fill it in during the day.




Launching websites

Websites were build to launch the app at the health week 2016 in Eindhoven. One website for clients and one for GP's.

Launching one pager